INFOGRAPHIC: Getting to the ROI of Social Media

Written by Chandler Austin | Mon,May 28, 2012 @ 03:00 PM

Social media marketing has become a more and more popular marketing channel for small businesses. So far, traffic, leads, and conversion rates have been the only measurable ROI of social media. From Pagemodo, here's an infographic that shows it is possible to tie an actual dollar amount to the progress of a social media campaign.

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