INFOGRAPHIC: Step-by-step Guide to Email Marketing

Written by TJ Shroat | Wed,Sep 12, 2012 @ 03:00 PM

Social media is a powerful marketing tool that has grown quickly. However, email marketing may still be the most effective marketing tool for business. From Pardot, here's an infographic with six steps for effectively utilizing email for marketing.

  1. Create Compelling Content
  2. Use the Right Tools
  3. Test Your Deliverability
  4. Segment Your Audience
  5. Get Your Timing Right
  6. Track, Analyze and Adjust

View Original Article