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VIDEO: B2C vs. B2B Content Marketing

Written by TJ Shroat | Tue,Mar 26, 2013 @ 03:00 PM

 

From Content Marketing Institute, here's a roundtable conversation with Craig Waller, Robert Rose and Michael Weiss, discussing the biggest differences between B2B and B2C marketers based on the content marketing benchmarks, budgets and trends research.


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