Manticore is providing a free download of The Lead Nurturing Cookbook on its Funnel Focus blog. The eBook provides seven "recipes" for creating effective lead nurturing programs.
Recipes:
- Demand Generation
- Inbound Lead Qualification
- Extended Lead Nurturing
- Sales-Driven Lead Nurturing
- Tradeshow Lead Follow-up
- Customer Education
- Revival Lead Nurturing
View Original Article and Download eBook