Outsourcing lead generation is always an interesting topic. Some people say that you should never outsource your lead generation...others wonder why you would ever do anything else.
These days generating leads can involve a wide variety of strategies and tactics including:
o Search engine optimization
o Pay per click advertising
o Content marketing
o Joint ventures/affiliate marketing
o Email marketing
o Social media marketing
o And more...
So here are a few quick thoughts on lead generation outsourcing:
2 Minute Lead Optimization Checklist - in 2 minutes -- you can find out if your company is taking full advantage of today's powerful inbound marketing practices.