Content Pyramid

Posted by Fri,Mar 18, 2011 @ 10:00 AM


From idio, a framework for blended content production:

Pyramid2 resized 600

Key Elements:
  • Some content is original. Some is curated. All is aimed to provide value to readers, and thereby build influence and authority.
  • Higher content volume is vital for good search rankings. Curation of content allows for a consistent voice.
  • Variety of content types and sources meets the individual needs of the audience.
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Tags: Marketing Strategy, Content Marketing

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