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INFOGRAPHIC: Mobile Social Consumer Trends

By TJ Shroat on Wed,Dec 12, 2012 @ 10:00 AM

Topics: Social Customer Engagement Infographic Mobile Marketing

INFOGRAPHIC: Engagement Marketing

By TJ Shroat on Mon,Oct 08, 2012 @ 10:00 AM

Topics: Word of Mouth Marketing Engagement Social Media Marketing Infographic small business marketing

INFOGRAPHIC: Small Business Success with Social Marketing

By TJ Shroat on Wed,Aug 08, 2012 @ 10:00 AM


Engagement marketing is getting your fans and followers to interact with you to help drive word-of-mouth recommendations. Many small businesses are using engagement marketing, and having success, without realizing it. From Constant Contact, here's an infographic about small businesses' perception of social media marketing, and their real successes.


Topics: Engagement Metrics Social Media Marketing Facebook small business marketing

INFOGRAPHIC: Engagement Rate

By TJ Shroat on Fri,Jul 27, 2012 @ 10:00 AM


Fan growth, your posts, your fan interaction, users’ wall posts...many factors are a part of social success. According to Socialbakers, the best way to compare social performance is to analyze Engagement Rates, a calculation that can be applied for any social network that uses public data. Here's an infographic that explains the calculation and why it's a metric worth monitoring.



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Topics: Engagement Metrics Social Media Marketing Infographic