---
title: Inbound Marketing ROI Statistics
description: Relevant statistics from Hubspot's study of their customers' inbound marketing success.
---

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[ROI](https://www.client-bridge.com/blog/topic/roi)

 Mar 21, 2013 • [Staff](https://www.client-bridge.com/blog/author/staff)

# Inbound Marketing ROI Statistics

 

Hubspot and MIT studied data from 5,048 HubSpot customers and surveys from 236 knowledgeable professionals about their company's marketing strategy to answer questions about the return on investment from inbound marketing. Here are some of the most salient statistics from their findings.

1. 92% of Companies Using Inbound Marketing Increase Their Traffic
2. 85% of Companies Using Inbound Marketing Increase Traffic within 7 Months
3. Blogging Is the Top Factor Attributed as the Reason for Traffic Increase
4. 93% of Companies Using Inbound Marketing Increase Their Lead Generation
5. 84% of Companies Using Inbound Marketing Increase Their Leads within 7 Months
6. Landing Pages and Calls to Action Are the Top Factors Attributed as the Reason for Lead Increase
7. 42% of Companies Using Inbound Marketing Increase Their Lead-to-Sale Conversion Rate
8. 50% of Companies Using Inbound Marketing Increase Sales within 7 Months
9. Landing Pages and Calls to Action Are the Top Factors Attributed as the Reason for Sales Increase

[View Original Article](http://blog.hubspot.com/blog/tabid/6307/bid/34209/93-of-Companies-Using-Inbound-Marketing-Increase-Lead-Generation-New-ROI-Data.aspx)

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Published by [Staff](https://www.client-bridge.com/blog/author/staff)  March 21, 2013

[![](https://www.client-bridge.com/hs-fs/file-63422881-jpg/images/small_business_roi_in_social_media-resized-600.jpg) ](https://www.client-bridge.com/blog/bid/84949/INFOGRAPHIC-Small-Business-ROI-in-Social-Media)

[ROI](https://www.client-bridge.com/blog/topic/roi)

 06.12.2013 [Staff](https://www.client-bridge.com/blog/author/staff)

### [INFOGRAPHIC: Small Business ROI in Social Media](https://www.client-bridge.com/blog/bid/84949/INFOGRAPHIC-Small-Business-ROI-in-Social-Media)

[![](https://www.client-bridge.com/hs-fs/file-13718556-png/images/voal_formula-resized-600.png) ](https://www.client-bridge.com/blog/bid/81132/A-Calculator-of-the-Value-of-Social-Media-Followers)

[ROI](https://www.client-bridge.com/blog/topic/roi)

 12.20.2012 [Staff](https://www.client-bridge.com/blog/author/staff)

### [A Calculator of the Value of Social Media Followers](https://www.client-bridge.com/blog/bid/81132/A-Calculator-of-the-Value-of-Social-Media-Followers)

![](https://www.facebook.com/tr?id=294775621000513&ev=PageView&noscript=1) ![](https://dc.ads.linkedin.com/collect/?pid=120632&fmt=gif)