From Sprout Insights, here's an infographic that attempts to remove misconceptions between marketers and sales-oriented management about the value of social media marketing by measuring the ROI of Twitter and Facebook.
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INFOGRAPHIC: ROI for Twitter and Facebook
From Sprout Insights, here's an infographic that attempts to remove misconceptions between marketers and sales-oriented management about the value of social media marketing by measuring the ROI of Twitter and Facebook.
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Topics: ROI Metrics Social Media Marketing Twitter Facebook Infographic
INFOGRAPHIC: When to Post?
Want click-throughs on the content you publish? Post it at 3pm on a Wednesday. From Bit.ly and Raka, here's an infographic guide that shows you the most effective times to post content on Facebook or Twitter.
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Topics: Timing Twitter Content Marketing Facebook Infographic
INFOGRAPHIC: Twitter 2012
From Infographic Labs, here's an infographic that shows the current state of Twitter, that other pillar of social media (along with Facebook).
Significant Facts and Figures
- 465 million accounts
- 175 million tweets a day
- 1 million accounts are added to Twitter every day
- When asked, "What makes you retweet?", 92% answered "Interesting Content"
- $540 million - Twitter's projected advertising revenue by 2014
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Topics: Twitter Marketing Twitter Content Marketing Infographic
INFOGRAPHIC: Social Discovery Platforms
Social Discovery is the process by which a user finds and connects with others in order to learn about products, services or interests. Social Discovery sites have experienced a huge rise in popularity and have become the preferred product research tool for some consumers. From DesignCrave, here's an infographic about the rising players in the field of Social Discovery.
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Topics: Pinterest Social Discovery Tumblr Twitter YouTube
INFOGRAPHIC: The Periodic Table of Social Media Optimization
Search engine optimization (SEO) is the process of streamlining a website to focus on the exact message (i.e. keywords) that you want to show to the world. Social media can also be optimized (SMO) to pull in the exact traffic that you want. From Inmotion Hosting, here's a detailed infographic of the tools you can use to optimize your social media messaging.
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Topics: SMO Social Media Optimization Social Media Marketing Twitter Infographic
INFOGRAPHIC: Social Media Demographics
From Online MBA, here's an infographic that breaks down the education level, income, age and gender of users of major social media platforms, including Facebook, Twitter, Google+, Pinterest, LinkedIn, Digg, and Reddit.
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Topics: Pinterest Digg Reddit Social Media Marketing Twitter Facebook Google Social Media Trends LinkedIn
VIDEO: Joining the Conversation on Twitter
From Entrepreneur.com, here's a video of Jason Falls, CEO of Social Media Explorer, explaining the benefits of Twitter, and how entrepreneurs can get started with it.
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Topics: Social Media Marketing Twitter Entrepreneurship Startup small business marketing Video
INFOGRAPHIC: Small Business Social Media Cheat Sheet
From Flowtown, here's an infographic that explains the basics of social media and provides some tips to help small businesses start participating.
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Topics: Social Media Marketing Twitter Social Media Facebook Google Infographic YouTube small business marketing
INFOGRAPHIC: Top Social Networking Sites
From Priit Kallas at DreamGrow Digital, here's an interactive infographic on the market shares of the top social networking sites.
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Topics: Social Media Marketing Twitter Social Media Facebook Google YouTube LinkedIn Yahoo!
INFOGRAPHIC: Social Media is Still Growing
From Fresh Consulting, here's an infographic that shows how much the biggest players in social media grew in 2011.
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