---
title: B2B Blogging in 2011
description: Aggregate.com offers a download-able guide to business to business blogging trends for 2011.
image: https://www.client-bridge.com/hs-fs/file-13707977-png/images/b2b-blogging-290x300-resized-600.png
---

[Revenue Acceleration & Growth Marketing](https://www.client-bridge.com/blog) » Latest Articles

[ Categories ](https://www.client-bridge.com/blog/bid/50822/B2B-Blogging-in-2011#)

- [Infographic](https://www.client-bridge.com/blog/topic/infographic)
- [Social Media Marketing](https://www.client-bridge.com/blog/topic/social-media-marketing)
- [Marketing Strategy](https://www.client-bridge.com/blog/topic/marketing-strategy)
- [Content Marketing](https://www.client-bridge.com/blog/topic/content-marketing)
- [SEO](https://www.client-bridge.com/blog/topic/seo)
- [Social Media Trends](https://www.client-bridge.com/blog/topic/social-media-trends)
- [Inbound Marketing](https://www.client-bridge.com/blog/topic/inbound-marketing)
- [Social Media](https://www.client-bridge.com/blog/topic/social-media)
- [Video](https://www.client-bridge.com/blog/topic/video)
- [Facebook](https://www.client-bridge.com/blog/topic/facebook)
- [Mobile Marketing](https://www.client-bridge.com/blog/topic/mobile-marketing)
- [Search Engine Marketing](https://www.client-bridge.com/blog/topic/search-engine-marketing)
- [Twitter](https://www.client-bridge.com/blog/topic/twitter)
- [small business marketing](https://www.client-bridge.com/blog/topic/small-business-marketing)
- [Blogs](https://www.client-bridge.com/blog/topic/blogs)
- [B2B Marketing](https://www.client-bridge.com/blog/topic/b2b-marketing)
- [Google](https://www.client-bridge.com/blog/topic/google)
- [Metrics](https://www.client-bridge.com/blog/topic/metrics)
- [B2B Lead Generation](https://www.client-bridge.com/blog/topic/b2b-lead-generation)
- [B2B Internet Marketing](https://www.client-bridge.com/blog/topic/b2b-internet-marketing)
- [Marketing Automation](https://www.client-bridge.com/blog/topic/marketing-automation)
- [Email Marketing](https://www.client-bridge.com/blog/topic/email-marketing)
- [Lead Generation](https://www.client-bridge.com/blog/topic/lead-generation)
- [Smartphones](https://www.client-bridge.com/blog/topic/smartphones)
- [Lead Nurturing](https://www.client-bridge.com/blog/topic/lead-nurturing)
- [HubSpot](https://www.client-bridge.com/blog/topic/hubspot)
- [Word of Mouth Marketing](https://www.client-bridge.com/blog/topic/word-of-mouth-marketing)
- [Advertising](https://www.client-bridge.com/blog/topic/advertising)
- [YouTube](https://www.client-bridge.com/blog/topic/youtube)
- [Website Marketing](https://www.client-bridge.com/blog/topic/website-marketing)
- [LinkedIn](https://www.client-bridge.com/blog/topic/linkedin)
- [ROI](https://www.client-bridge.com/blog/topic/roi)
- [Local Business Marketing](https://www.client-bridge.com/blog/topic/local-business-marketing)
- [Lead Management](https://www.client-bridge.com/blog/topic/lead-management)
- [Location-based Marketing](https://www.client-bridge.com/blog/topic/location-based-marketing)
- [Marketing Trends](https://www.client-bridge.com/blog/topic/marketing-trends)
- [Pinterest](https://www.client-bridge.com/blog/topic/pinterest)
- [Lead Conversion](https://www.client-bridge.com/blog/topic/lead-conversion)
- [Videos](https://www.client-bridge.com/blog/topic/videos)
- [Website Optimization](https://www.client-bridge.com/blog/topic/website-optimization)
- [PPC](https://www.client-bridge.com/blog/topic/ppc)
- [Customer Engagement](https://www.client-bridge.com/blog/topic/customer-engagement)
- [FourSquare](https://www.client-bridge.com/blog/topic/foursquare)
- [Small Business Trends](https://www.client-bridge.com/blog/topic/small-business-trends)
- [Digital Marketing](https://www.client-bridge.com/blog/topic/digital-marketing)
- [Entrepreneurship](https://www.client-bridge.com/blog/topic/entrepreneurship)
- [Keyword Research](https://www.client-bridge.com/blog/topic/keyword-research)
- [SMB Lead Generation](https://www.client-bridge.com/blog/topic/smb-lead-generation)
- [Website Design](https://www.client-bridge.com/blog/topic/website-design)
- [Monitoring Tools](https://www.client-bridge.com/blog/topic/monitoring-tools)
- [marketing automation software](https://www.client-bridge.com/blog/topic/marketing-automation-software)
- [Customer Satisfaction](https://www.client-bridge.com/blog/topic/customer-satisfaction)
- [Link Building](https://www.client-bridge.com/blog/topic/link-building)
- [Marketing Analytics](https://www.client-bridge.com/blog/topic/marketing-analytics)
- [strategic marketing planning](https://www.client-bridge.com/blog/topic/strategic-marketing-planning)
- [Bing](https://www.client-bridge.com/blog/topic/bing)
- [Branding](https://www.client-bridge.com/blog/topic/branding)
- [Call to Action](https://www.client-bridge.com/blog/topic/call-to-action)
- [Customer Service](https://www.client-bridge.com/blog/topic/customer-service)
- [Editorial Calendar](https://www.client-bridge.com/blog/topic/editorial-calendar)
- [PR](https://www.client-bridge.com/blog/topic/pr)
- [Startup](https://www.client-bridge.com/blog/topic/startup)
- [Thought Leadership](https://www.client-bridge.com/blog/topic/thought-leadership)
- [Analytics](https://www.client-bridge.com/blog/topic/analytics)
- [CRM](https://www.client-bridge.com/blog/topic/crm)
- [Groupon](https://www.client-bridge.com/blog/topic/groupon)
- [Infographics](https://www.client-bridge.com/blog/topic/infographics)
- [Lead Scoring](https://www.client-bridge.com/blog/topic/lead-scoring)
- [Mobile Website](https://www.client-bridge.com/blog/topic/mobile-website)
- [Social Commerce](https://www.client-bridge.com/blog/topic/social-commerce)
- [Social Gaming](https://www.client-bridge.com/blog/topic/social-gaming)
- [Web Analytics](https://www.client-bridge.com/blog/topic/web-analytics)
- [Yahoo!](https://www.client-bridge.com/blog/topic/yahoo)
- [small business Internet Marketing](https://www.client-bridge.com/blog/topic/small-business-internet-marketing)
- [Conversion Testing](https://www.client-bridge.com/blog/topic/conversion-testing)
- [Conversions](https://www.client-bridge.com/blog/topic/conversions)
- [Demand Generation](https://www.client-bridge.com/blog/topic/demand-generation)
- [Gamification](https://www.client-bridge.com/blog/topic/gamification)
- [Guest Blogging](https://www.client-bridge.com/blog/topic/guest-blogging)
- [Lead Generation Software](https://www.client-bridge.com/blog/topic/lead-generation-software)
- [SMS Marketing](https://www.client-bridge.com/blog/topic/sms-marketing)
- [Sales Funnel](https://www.client-bridge.com/blog/topic/sales-funnel)
- [Social Customer](https://www.client-bridge.com/blog/topic/social-customer)
- [Viral](https://www.client-bridge.com/blog/topic/viral)
- [Engagement](https://www.client-bridge.com/blog/topic/engagement)
- [Innovation](https://www.client-bridge.com/blog/topic/innovation)
- [Sales 2.0](https://www.client-bridge.com/blog/topic/sales-20)
- [Social Business](https://www.client-bridge.com/blog/topic/social-business)
- [Social Discovery](https://www.client-bridge.com/blog/topic/social-discovery)
- [Website Development](https://www.client-bridge.com/blog/topic/website-development)
- [Website Promotion](https://www.client-bridge.com/blog/topic/website-promotion)
- [Adwords](https://www.client-bridge.com/blog/topic/adwords)
- [Announcements](https://www.client-bridge.com/blog/topic/announcements)
- [B2B Lead Generation Services](https://www.client-bridge.com/blog/topic/b2b-lead-generation-services)
- [B2C Marketing](https://www.client-bridge.com/blog/topic/b2c-marketing)
- [Blogging](https://www.client-bridge.com/blog/topic/blogging)
- [Data Visualization](https://www.client-bridge.com/blog/topic/data-visualization)
- [Instagram](https://www.client-bridge.com/blog/topic/instagram)
- [Landing Page](https://www.client-bridge.com/blog/topic/landing-page)
- [Local SEO](https://www.client-bridge.com/blog/topic/local-seo)
- [Mobile App](https://www.client-bridge.com/blog/topic/mobile-app)
- [Online Ads](https://www.client-bridge.com/blog/topic/online-ads)
- [Outbound Marketing](https://www.client-bridge.com/blog/topic/outbound-marketing)
- [Paid Search](https://www.client-bridge.com/blog/topic/paid-search)
- [Reports](https://www.client-bridge.com/blog/topic/reports)
- [Retail Marketing](https://www.client-bridge.com/blog/topic/retail-marketing)
- [Social Media Optimization](https://www.client-bridge.com/blog/topic/social-media-optimization)
- [Timing](https://www.client-bridge.com/blog/topic/timing)
- [Backlinks](https://www.client-bridge.com/blog/topic/backlinks)
- [Blog Marketing](https://www.client-bridge.com/blog/topic/blog-marketing)
- [Brand Awareness](https://www.client-bridge.com/blog/topic/brand-awareness)
- [Business Blogging](https://www.client-bridge.com/blog/topic/business-blogging)
- [Consumer Trends](https://www.client-bridge.com/blog/topic/consumer-trends)
- [Facebook marketing](https://www.client-bridge.com/blog/topic/facebook-marketing)
- [Google Local](https://www.client-bridge.com/blog/topic/google-local)
- [Google Local Search](https://www.client-bridge.com/blog/topic/google-local-search)
- [Inbound Sales](https://www.client-bridge.com/blog/topic/inbound-sales)
- [Mobile Email](https://www.client-bridge.com/blog/topic/mobile-email)
- [NFC](https://www.client-bridge.com/blog/topic/nfc)
- [Sales Strategy](https://www.client-bridge.com/blog/topic/sales-strategy)
- [Smarketing](https://www.client-bridge.com/blog/topic/smarketing)
- [Social Location](https://www.client-bridge.com/blog/topic/social-location)
- [Traditional Media](https://www.client-bridge.com/blog/topic/traditional-media)
- [Twitter Marketing](https://www.client-bridge.com/blog/topic/twitter-marketing)
- [buyer personas](https://www.client-bridge.com/blog/topic/buyer-personas)
- [inbound marketing services](https://www.client-bridge.com/blog/topic/inbound-marketing-services)
- [strategic marketing consulting](https://www.client-bridge.com/blog/topic/strategic-marketing-consulting)
- [Apple](https://www.client-bridge.com/blog/topic/apple)
- [Apps](https://www.client-bridge.com/blog/topic/apps)
- [Attribution Modeling](https://www.client-bridge.com/blog/topic/attribution-modeling)
- [Authority](https://www.client-bridge.com/blog/topic/authority)
- [Blog](https://www.client-bridge.com/blog/topic/blog)
- [Brand Advocate](https://www.client-bridge.com/blog/topic/brand-advocate)
- [Brick and Mortar](https://www.client-bridge.com/blog/topic/brick-and-mortar)
- [CPC](https://www.client-bridge.com/blog/topic/cpc)
- [CTA](https://www.client-bridge.com/blog/topic/cta)
- [Campaign Planning](https://www.client-bridge.com/blog/topic/campaign-planning)
- [Closed Loop Reporting](https://www.client-bridge.com/blog/topic/closed-loop-reporting)
- [Commenters](https://www.client-bridge.com/blog/topic/commenters)
- [Competitor Analysis](https://www.client-bridge.com/blog/topic/competitor-analysis)
- [Coupons](https://www.client-bridge.com/blog/topic/coupons)
- [Crowdfunding](https://www.client-bridge.com/blog/topic/crowdfunding)
- [Customer Reviews](https://www.client-bridge.com/blog/topic/customer-reviews)
- [Daily Deals](https://www.client-bridge.com/blog/topic/daily-deals)
- [Dashboard](https://www.client-bridge.com/blog/topic/dashboard)
- [Digg](https://www.client-bridge.com/blog/topic/digg)
- [Digital Marketing Strategy](https://www.client-bridge.com/blog/topic/digital-marketing-strategy)
- [Discounts](https://www.client-bridge.com/blog/topic/discounts)
- [Goal Setting](https://www.client-bridge.com/blog/topic/goal-setting)
- [Google Places](https://www.client-bridge.com/blog/topic/google-places)
- [Image Optimization](https://www.client-bridge.com/blog/topic/image-optimization)
- [Inbound Selling](https://www.client-bridge.com/blog/topic/inbound-selling)
- [Internet Marketing](https://www.client-bridge.com/blog/topic/internet-marketing)
- [Kickstarter](https://www.client-bridge.com/blog/topic/kickstarter)
- [Marketing Templates](https://www.client-bridge.com/blog/topic/marketing-templates)
- [Mcommerce](https://www.client-bridge.com/blog/topic/mcommerce)
- [News](https://www.client-bridge.com/blog/topic/news)
- [Online Communities](https://www.client-bridge.com/blog/topic/online-communities)
- [Outsourced Lead Generation](https://www.client-bridge.com/blog/topic/outsourced-lead-generation)
- [Partnerships](https://www.client-bridge.com/blog/topic/partnerships)
- [Personalization](https://www.client-bridge.com/blog/topic/personalization)
- [Photo Sharing](https://www.client-bridge.com/blog/topic/photo-sharing)
- [Press Releases](https://www.client-bridge.com/blog/topic/press-releases)
- [Quality Score](https://www.client-bridge.com/blog/topic/quality-score)
- [Quora](https://www.client-bridge.com/blog/topic/quora)
- [Reddit](https://www.client-bridge.com/blog/topic/reddit)
- [SMO](https://www.client-bridge.com/blog/topic/smo)
- [Sales Automation](https://www.client-bridge.com/blog/topic/sales-automation)
- [Small Business](https://www.client-bridge.com/blog/topic/small-business)
- [Social Sharing](https://www.client-bridge.com/blog/topic/social-sharing)
- [Social Video](https://www.client-bridge.com/blog/topic/social-video)
- [Tips](https://www.client-bridge.com/blog/topic/tips)
- [Tradeshow Marketing](https://www.client-bridge.com/blog/topic/tradeshow-marketing)
- [Tumblr](https://www.client-bridge.com/blog/topic/tumblr)
- [Vine](https://www.client-bridge.com/blog/topic/vine)
- [Viral Marketing](https://www.client-bridge.com/blog/topic/viral-marketing)
- [Webinar](https://www.client-bridge.com/blog/topic/webinar)
- [messaging](https://www.client-bridge.com/blog/topic/messaging)
- [strategy](https://www.client-bridge.com/blog/topic/strategy)

[Inbound Marketing](https://www.client-bridge.com/blog/topic/inbound-marketing)

 Mar 03, 2011 • [Staff](https://www.client-bridge.com/blog/author/staff)

# B2B Blogging in 2011

Aggregate.com offers a download-able guide to business to business blogging trends for 2011.

![b2b blogging 290x300 resized 600](https://www.client-bridge.com/hs-fs/file-13707977-png/images/b2b-blogging-290x300-resized-600.png)

Highlights from the report:

**B2B blogging is growing **- Less than half of B2B companies currently have blogs, so there's still opportunity for growth. If you do it right, 2011 is a good year to start a blog.

**B2B blogging has a high value** - Blogging positions a company as a thought leader. Also ideal for SEO. Blogs become more important as traditional marketing becomes less effective.  
****

**Blogs need to be integrated** - Blogging needs to be part of the overall marketing and communications plan. Blogs can be the social media hub of B2B companies

**Do it better** - You have to be good to rise above the noise. Listen first, then engage. Be customer focused. Have more personalized interaction. Put an employee face on the blog, rather than having the brand be the face of the blog.

**Curation **- Find and filter content that will be interesting to your audience. You don't have to produce all the content. Collect the best content from thought leaders.

[Download the White Paper Here](http://www.aggregage.com/b2b-blogging-2011)

Share [![Share on Facebook](https://www.lean-labs.com/hs-fs/hubfs/LLv2/images/icon-blog-facebook.png?noresize&width=24&name=icon-blog-facebook.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fwww.client-bridge.com%2Fblog%2Fbid%2F50822%2FB2B-Blogging-in-2011%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on LinkedIn](https://www.lean-labs.com/hs-fs/hubfs/LLv2/images/icon-blog-linkedin.png?noresize&width=24&name=icon-blog-linkedin.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.client-bridge.com%2Fblog%2Fbid%2F50822%2FB2B-Blogging-in-2011%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on Twitter](https://www.lean-labs.com/hs-fs/hubfs/LLv2/images/icon-blog-twitter.png?noresize&width=24&name=icon-blog-twitter.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fwww.client-bridge.com%2Fblog%2Fbid%2F50822%2FB2B-Blogging-in-2011%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fwww.client-bridge.com%2Fblog%2Fbid%2F50822%2FB2B-Blogging-in-2011%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=B2B%20Blogging%20in%202011)

Published by [Staff](https://www.client-bridge.com/blog/author/staff)  March 3, 2011

[![](https://www.client-bridge.com/hubfs/small-business-marketing-tips-blogging.jpg) ](https://www.client-bridge.com/blog/small-business-marketing-tips-5-reasons-you-need-a-blog)

[Blogging](https://www.client-bridge.com/blog/topic/blogging)

 12.27.2017 [Staff](https://www.client-bridge.com/blog/author/staff)

### [Small Business Marketing Tips: 5 Reasons You Need a Blog](https://www.client-bridge.com/blog/small-business-marketing-tips-5-reasons-you-need-a-blog)

[![](https://www.client-bridge.com/hubfs/clickable-cta.jpg) ](https://www.client-bridge.com/blog/6-tips-for-writing-a-clickable-cta)

[Social Media Optimization](https://www.client-bridge.com/blog/topic/social-media-optimization)

 12.20.2017 [Jack Barry](https://www.client-bridge.com/blog/author/jack-barry)

### [6 Tips for Writing a Clickable CTA](https://www.client-bridge.com/blog/6-tips-for-writing-a-clickable-cta)

[![](https://www.client-bridge.com/hubfs/inbound-marketing-strategy.jpg) ](https://www.client-bridge.com/blog/planning-an-inbound-marketing-strategy)

[Inbound Selling](https://www.client-bridge.com/blog/topic/inbound-selling)

 12.6.2017 [Jack Barry](https://www.client-bridge.com/blog/author/jack-barry)

### [Planning an Inbound Marketing Strategy](https://www.client-bridge.com/blog/planning-an-inbound-marketing-strategy)

![](https://www.facebook.com/tr?id=294775621000513&ev=PageView&noscript=1) ![](https://dc.ads.linkedin.com/collect/?pid=120632&fmt=gif)