Hubspot has a list of ways that you can benefit more from your blog's content marketing efforts. See the original article for more details.
- Include internal links with relevant phrases.
- Insert calls-to-action.
- Optimize your title.
- Ensure you're using header tags within the content.
- Format content for readability.
- Insert research and data points.
- Add tweet links to interesting data.
- Include social sharing buttons.
- Include social subscription buttons.
- Tag your posts.
- Categorize and archive content by topic, not date.
- Write meta data.
- Proof for grammar, spelling, and wordiness.
- Insert optimized images.
- Include an author byline.
- Optimize your URL architecture.
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