Sep 26, 2012 Staff

INFOGRAPHIC: Pay Per Click (PPC) Optimization


Pay per click (PPC) is an advertising model used to direct traffic to websites, where advertisers pay the publisher when the ad is clicked. From Invesp Consulting, here's an infographic that lists the benefits of PPC campaigns, the benefits of optimizing PPC campaigns, and twenty steps for optimizing a PPC campaign.

How to Optimize your PPC Campaigns

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Published by Staff September 26, 2012