INFOGRAPHIC: Content Marketing in a Social, Mobile World

Posted on Wed,Feb 06, 2013 @ 10:00 AM

Read more

Tags: Social Media Marketing, Content Marketing, Mobile Marketing, Infographic

INFOGRAPHIC: Effective Internet Marketing

Posted on Fri,Jan 11, 2013 @ 10:00 AM

Read more

Tags: Social Media Marketing, Email Marketing, Content Marketing, Blogs, Mobile Marketing, Infographic

INFOGRAPHIC: Mobile Social Consumer Trends

Posted on Wed,Dec 12, 2012 @ 10:00 AM

Read more

Tags: Mobile Marketing, Infographic, Social Customer, Engagement

INFOGRAPHIC: B2B Lead Generation

Posted on Mon,Nov 12, 2012 @ 10:00 AM

Read more

Tags: B2B Lead Generation, Lead Nurturing, Lead Conversion, Content Marketing, Mobile Marketing, Infographic, Lead Generation

What Users Want from a Mobile Website

Posted on Thu,Oct 25, 2012 @ 10:00 AM

Read more

Tags: Website Marketing, Mobile Marketing, Mobile Website

INFOGRAPHIC: Smartphone Marketing

Posted on Fri,Aug 31, 2012 @ 10:00 AM


How important is it to optimize your website for mobile traffic? Consider that in the last year, leading ecommerce websites have seen a 103% increase in traffic from smartphones. From Monetate and Hubspot, here's an infographic that shows the importance of thinking about smartphones when planning a marketing strategy.




View Original Article
Read more

Tags: Mobile Marketing, Smartphones, Infographic, Mobile Website, Mobile App

Statistics That Indicate the Future of Marketing

Posted on Tue,Aug 28, 2012 @ 10:00 AM


Marketing is undergoing a powerful transformation, largely driven by the popularity of social media and smartphones. From the Hubspot Blog, here are some of the 33 statistics they list that indicate what marketers want to do their jobs, and where the marketing industry is headed.

Social Media and Social Lead Nurturing Stats
  • Failure to respond via social channels can lead to up to a 15% increase in churn rate
  • 75% of B2B companies do not measure or quantify social media engagement
  • 84% of B2B marketers use some form of social media

Personalization, Relevancy and Dynamic Content Stats
  • Personalized emails improve click-through rates by 14%, and conversion rates by 10%
  • 80% of mobile internet users prefer locally relevant ads
  • 62% of adults under 34 are willing to share their location to get more relevant content

Email Marketing and Automation Stats
  • 59% of B2B marketers say email is the most effective channel for generating revenue
  • 61% of marketing companies plan to increase their email marketing efforts in the next year
  • A 50% increase in the adoption of marketing automation technology is expected by 2015

Marketing Analytics and Integration Stats
  • 8% of marketing budgets are spent on analytics, and expected to increase by 60% in the next three years

Mobile Marketing and App Stats
  • Mobile commerce will account for 24.4% of overall e-commerce revenues by the end of 2017
  • 45% of US businesses are conducting some form of mobile marketing
  • 47% of marketing companies plan to increase mobile application efforts in the next year


View Original Article
Read more

Tags: Social Media Marketing, Marketing Strategy, Mobile Marketing, Marketing Trends

INFOGRAPHIC: M-commerce vs. E-commerce

Posted on Wed,Aug 01, 2012 @ 10:00 AM


By 2014, e-commerce will make up more than half of all retail purchases worldwide. Price competition has been a driving force in e-commerce trends. Now, devices like smartphones and tablets are having a significant impact on both online and in-store shopping. Mobile commerce (m-commerce) is giving shoppers exponentially more control over their shopping experience. From Big Commerce, here's an infographic about the shifting e-commerce environment.



View Original Article
Read more

Tags: Mobile Marketing, Smartphones, Mobile Website, Mcommerce

INFOGRAPHIC: Mobile App or Mobile Site?

Posted on Mon,Jun 18, 2012 @ 10:00 AM


Businesses are realizing the importance of maintaining a mobile presence, yet many are uncertain whether a mobile application or mobile website is the best way to go to reach consumers on the go. From MDG Advertising, here's an infographic that outlines the basics and benefits of a mobile website vs. mobile application.



View Original Article
Read more

Tags: Mobile Marketing, Smartphones, Infographic, Mobile Website, Mobile App

INFOGRAPHIC: Smartphone Email Marketing

Posted on Wed,Jun 06, 2012 @ 10:00 AM


From Delivra and The Marketing Technology Blog, here's an infographic of mobile email statistics.

Most significant stat for marketers:
  • 56% of U.S. consumers who have made at least one purchase using their smartphone have done so in response to a marketing message delivered via mobile email


View Original Article
Read more

Tags: Marketing Strategy, Email Marketing, Mobile Marketing, Smartphones, Infographic

Subscribe via Email

Connect with Us

Most Popular Posts

Categories