INFOGRAPHIC: Social Customer Service

Posted on Wed,May 02, 2012 @ 10:00 AM


Customers are increasingly turning to social media to solve their problems or air their grievances. Companies that fail to realize this, and embrace these new methods of communications, run the risk of losing customers. From Our Social Times, here's an infographic about the current state of social media used for customer service.



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Tags: Social Media, Infographic, Customer Service

INFOGRAPHIC: Facebook 2012

Posted on Fri,Apr 27, 2012 @ 10:00 AM


Facebook filed the preliminary prospectus for its initial public offering earlier this year. Analysts predict the company will be valued between $75 and $100 billion. The prospectus revealed some of the numbers behind the company. From Infographic Labs, here's an infographic that shows the current state of the largest player in social media, based on some of the data in the prospectus.



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Tags: Social Media Marketing, Facebook, Social Media, Infographic

VIDEO: Do's and Don'ts of Social Media for Business

Posted on Tue,Apr 03, 2012 @ 10:00 AM


From Ask the Esquire Guy and Entrepreneur.com, here's a short video with some of the best and most sensible guidelines we've seen for corporate social media.

"Your company's social media personality should be your company's corporate personality, after exactly one beer."



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Tags: Social Media Marketing, Video, Social Media

INFOGRAPHIC: Developing a Social Media Strategy

Posted on Wed,Mar 21, 2012 @ 10:00 AM


From Sobizco, here's an infographic of a step by step guide for establishing and executing a social media strategy.



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Tags: Social Media Marketing, Marketing Strategy, Social Media, Infographic

INFOGRAPHIC: Small Business and Social Media

Posted on Fri,Mar 09, 2012 @ 10:00 AM


Social media has become an essential marketing tool for businesses of all sizes. From Intuit, here's an infographic about how small businesses are attracting new business with social media, despite not always employing the best tactics.



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Tags: Social Media Marketing, Social Media, Infographic, small business marketing, Small Business Trends

INFOGRAPHIC: Guide to Social Media Success

Posted on Mon,Feb 27, 2012 @ 10:00 AM


From Simply Business, here's an infographic flowchart for business owners implementing a social media strategy.


Click image to open interactive version (via Simply Business).

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Tags: Social Media Marketing, Social Media, Infographic, small business marketing

Your Business MUST Go Social

Posted on Mon,Feb 20, 2012 @ 10:00 AM


From Wix.com, here's an infographic that why social media should be a critical component of your business' strategy.



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Tags: Social Media Marketing, Marketing Strategy, Social Media, Infographic

INFOGRAPHIC: Small Business Success with Social Media

Posted on Mon,Feb 13, 2012 @ 10:00 AM


From CreditDonkey, here's an infographic about how social media has become critical for small businesses to succeed.



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Tags: Social Media Marketing, Social Media, Social Media Trends, Infographic, small business marketing, Small Business Trends

Using Social Media for Instant Feedback

Posted on Thu,Feb 02, 2012 @ 10:00 AM


Social media gives inbound marketers quick feedback that can be turned around to further business objectives. From Hubspot, here are seven ways to leverage your social networks to meet marketing and business goals.

Collect Product Feedback
New product introduction results in a lot of feedback, some of it pointing out legitimate user experience and design issues. You can also solicit feedback from trusted sources prior to launch. Social media networks typically include current customers, prospects, target customers, and industry influencers.

Host a Focus Group
Social media is effective at segmenting focus groups. Google+ circles can segment by industry or location.

Conduct Surveys and Polls
Request that members of your social network share their opinions via surveys or polls. Link participation to a reward.

Ask Industry Experts
Social media is used by many to expand and strengthen their networks. Take advantage of that be getting answers from the best in your networks.

Source Blog Content
Develop topic ideas be soliciting your network for common challenges that they face.

Develop Personas
Developing personas is a crucial part of a successful inbound marketing strategy. Question your social networks to narrow down your audience and create a persona.

Monitor Brand Mentions
Monitor both your brand and the competition. Offer customer support and feedback, regardless of whether they contacted you.

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Tags: Social Media Marketing, Social Media, Customer Engagement

INFOGRAPHIC: Small Business Social Media Cheat Sheet

Posted on Mon,Jan 30, 2012 @ 10:00 AM


From Flowtown, here's an infographic that explains the basics of social media and provides some tips to help small businesses start participating.



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Tags: Social Media Marketing, Twitter, Facebook, Social Media, YouTube, Infographic, Google, small business marketing

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