INFOGRAPHIC: Facebook vs. Google Advertising

Posted on Fri,May 25, 2012 @ 10:00 AM


From WordStream, here's an infographic that compares the value of advertising on Facebook to Google. For now, Google seems to be the better value.



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Tags: Facebook, Google, Infographic, Advertising

INFOGRAPHIC: Facebook 2012

Posted on Fri,Apr 27, 2012 @ 10:00 AM


Facebook filed the preliminary prospectus for its initial public offering earlier this year. Analysts predict the company will be valued between $75 and $100 billion. The prospectus revealed some of the numbers behind the company. From Infographic Labs, here's an infographic that shows the current state of the largest player in social media, based on some of the data in the prospectus.



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Tags: Social Media Marketing, Facebook, Social Media, Infographic

VIDEO: Facebook Isn't Enough for Your Business

Posted on Tue,Apr 24, 2012 @ 10:00 AM


In the following video, Entrepreneur writer Mikal Belicove explains why a business page on Facebook is useful, but no substitute for a business website.
  • Your website is all about you and your branding, nothing else.
  • Not everyone uses Facebook.
  • Not everyone wants to use Facebook for business or to learn about a business.
  • Your website if focused on your calls to action, Facebook isn't.


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Tags: Facebook, Website Marketing, Video

VIDEO: Turning Facebook Fans into Paying Customers

Posted on Tue,Mar 20, 2012 @ 10:00 AM


From Mikal Belicove of Entrepreneur Magazine, here's a short video about how to engage with Facebook fans and provide content that will add value and convert them into customers.



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Tags: Lead Conversion, Facebook, Content Marketing, Video, Customer Engagement

INFOGRAPHIC: Social Media Demographics

Posted on Mon,Mar 12, 2012 @ 10:00 AM


From Online MBA, here's an infographic that breaks down the education level, income, age and gender of users of major social media platforms, including Facebook, Twitter, Google+, Pinterest, LinkedIn, Digg, and Reddit.



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Tags: Social Media Marketing, Twitter, LinkedIn, Facebook, Social Media Trends, Google, Pinterest, Digg, Reddit

INFOGRAPHIC: B2B Marketing on LinkedIn and Facebook

Posted on Mon,Feb 06, 2012 @ 10:00 AM


From BOP Design, here's an infographic that compares the effectiveness of marketing on LinkedIn and Facebook.



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Tags: B2B Lead Generation, B2B Marketing, LinkedIn, Facebook, Infographic

INFOGRAPHIC: Small Business Social Media Cheat Sheet

Posted on Mon,Jan 30, 2012 @ 10:00 AM


From Flowtown, here's an infographic that explains the basics of social media and provides some tips to help small businesses start participating.



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Tags: Social Media Marketing, Twitter, Facebook, Social Media, YouTube, Infographic, Google, small business marketing

Internet Marketing Statistics for 2012

Posted on Thu,Jan 26, 2012 @ 10:00 AM


Hubspot has published a list of 25 marketing statistics that emphasis the need for inbound marketing in 2012.

Here are ten of those stats:
  1. Internet users in the U.S. will expand to 239 million, representing 75.6% of the total population.
  2. Mobile Internet users will reach 113.9 million in 2012, up 17.1% from 97.3 million in 2011.
  3. Smartphone users will reach 106.7 million in 2012, up 18.4% from 2011.
  4. Mobile shoppers will reach 72.8 million in 2012.
  5. About 2/3 of web users will use social networks in 2012.
  6. More than 90% of social network users will be on Facebook in 2012.
  7. 53.5% of the population and 70.8% of Internet users will watch online video in 2012.
  8. Smartphone video viewers will reach 51.2 million in 2012.
  9. 88.1% of US Internet users ages 14+ will browse or research products online in 2012.
  10. 83.9% of Internet researchers will make at least one purchase via the web during 2012

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Tags: Inbound Marketing, Facebook, Marketing Strategy, Mobile Marketing, Smartphones

INFOGRAPHIC: Top Social Networking Sites

Posted on Fri,Jan 20, 2012 @ 10:00 AM


From Priit Kallas at DreamGrow Digital, here's an interactive infographic on the market shares of the top social networking sites.



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Tags: Social Media Marketing, Twitter, LinkedIn, Facebook, Social Media, Yahoo!, YouTube, Google

INFOGRAPHIC: Social Media is Still Growing

Posted on Wed,Jan 18, 2012 @ 10:00 AM


From Fresh Consulting, here's an infographic that shows how much the biggest players in social media grew in 2011.



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Tags: Twitter, LinkedIn, Facebook, Social Media, Social Media Trends, Infographic

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